Interested in becoming a sleep consultant? 

Jayne Havens is a certified sleep consultant and the founder of Snooze Fest by Jayne Havens and Center for Pediatric Sleep Management. As a leader in the industry, Jayne advocates for healthy sleep hygiene for children of all ages. Jayne launched her comprehensive sleep consultant certification course so she could train and mentor others to work in this emerging industry.

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How to Create Passive Income Streams as a Sleep Consultant

Sleep consultant woman sitting in an office chair typing on a laptop learning passive income strategies

Sleep consultants are making an impact in the parenting and baby industry. With their experience and expertise, parents are turning to sleep consultants for help with their sleep questions. While sleep consultants provide specialized coaching to these families, this isn’t the only way sleep consultants can earn money. Passive income has become a tool many are turning to in order to increase their income.

Of all the advances the world is making, the updates in passive income streams are one of the best. Now, passive income options are in abundance these days for entrepreneurs. This is a great way to make more money without having to sacrifice more of your time.

If you are a sleep consultant (or want to become a sleep consultant) who wants to make even more money, then it’s time to learn how to generate passive income streams that will fit in with sleep consulting.

What is a Sleep Consultant?

A pediatric sleep consultant is an expert who helps families develop healthy sleep patterns with their infants and toddlers. Many new parents will lose approximately 3 hours of sleep each night in the first year of their baby’s life. Some parents continue losing sleep well into the toddler stage. A sleep consultant can help those families get some much needed sleep.

As a sleep consultant, it’s your job to establish trust with the families that you serve. You will need to understand each family and their values so that you can help them to the best of your ability. Sleep consultants get paid for the services they provide to these clients.

Enroll in Center for Pediatric Sleep Management (CPSM) – the best sleep consulting certification course available

What is Passive Income?

Passive income is a stream of money that comes to you without you having to actively work and earn it. Essentially, you spend some time creating a product and then that product makes money for you now and for days to come. You don’t have to do anything else to earn money from that source.

People can buy your product whenever they want, or they can sign up for a subscription to something you have to offer. That money gets put into your bank account automatically each time a purchase is made. It’s an effective way to increase your monthly income. Generating passive income is also a nice way to free up your time so that you can enjoy other things in your life.

7 Ways to Create Passive Income as a Sleep Consultant

Sleep consultants can generate multiple passive income streams in addition to earning income by consulting with families. Find the top passive income ideas for sleep consultants below.

Create an Online Course

As a sleep consultant, you have a plethora of information about getting babies to sleep. Use that information to create online courses to sell to parents. An online course can be as long or as short as you want it to be. Break up topics to create more courses. Think of addressing topics like baby wake windows, how to remove sleep props, how to handle sleep regressions, and so on.

Create presentation slides and record yourself delivering the information on camera. Be as thorough, upbeat, and informative as possible to really help guide parents with their sleep questions. This will also increase the chance that they will continue buying courses from you and recommend your courses to others.

Upload your recorded lessons to an eCourse platform that will sell them for you. This way, the platform does the work for you and you get paid each time someone purchases your online course. This is passive income at its finest.

Start a Sleep Consulting Blog

Use a blog as a way to create content around sleep tips for parents. Blogs are a great source of reference for parents who are looking for sleep tips for their babies. You can create content that helps them and gets them to come back to your site often for more help. Make weekly posts that answer the most common questions parents have about sleep training.

Blogs make a passive income with ads and affiliate links. When you allow ads on your site, you get paid for any views and clicks that take place on those ads. You can also include affiliate links to products that you recommend. If your readers click on those links and make a purchase, you make a commission from the sale.

Design Printables

Printables are helpful for parents to have on hand with information about sleep for babies and toddlers. Consider creating spreadsheets parents can use to track their baby’s sleep, printable cards with helpful wake window information on them, or some nice affirmations to help parents who are struggling.

Upload your printables for sale on Etsy or other online marketplaces. Parents can buy your printables at any time, creating a passive income for your sleep consulting business.

Create a YouTube Channel

YouTube is a great resource for people to learn new things, such as how to get a baby to sleep through the night. As a sleep consultant, you have insight into the pain points that many parents face when it comes to getting a good night’s sleep. Start your very own YouTube channel and publish content that helps parents.

YouTube is a great resource for generating passive income. Earn money through ads and affiliate links on your videos. When a viewer sees the ads on your videos, you make money that gets deposited into your account. You also generate a commission on any sales that take place on the affiliate links you share in your videos.

Write an eBook

eBooks are a powerful resource for parents. Many parents who are struggling with any kind of parenting challenge often go for self-help parenting books and guides that they can consume right away. In a time of stress, an eBook could have the exact answers they need to solve a problem.

Write your very own eBook with tips, hacks, guides, and information about sleep training for babies and toddlers. You can quickly self-publish any of your eBooks on Amazon or sell them on your own website. You will have to do the work of writing the books, but the sales that take place after you publish your book will be more than worth the time.

Start a Paid Membership

A paid membership option could be in the form of a private Facebook group where you coach parents in a group format. In the group, you would provide exclusive information and training on a schedule that works for you. You can also make posts and answer questions from parents about sleep training their babies.

Parents can pay a monthly membership fee to be in this group. Consider how much time you will dedicate each month to the group and price your subscription membership accordingly. For example, a simple $20 per parent per month could go a long way in generating a passive income for your sleep consulting business.

Start a Podcast

A podcast is a popular platform many parents turn to in order to consume content. Sometimes they don’t have the time to sit and read through something. Therefore, listening to a podcast ends up being easier for them to learn new things. Start your very own podcast that provides insight and help to parents who want to learn more about getting their baby to sleep better.

You can earn money with a podcast by asking for donations, partnering with other businesses to promote their products, or getting a sponsorship. Once your podcast episode goes live, it can generate income for you now and in the future.

There are Several Passive Income Streams for Sleep Consultants

Sleep consultants don’t have to be limited to just one way of earning an income. This is especially true for those of you who don’t have more time to give to earn more money. Putting multiple passive income streams in place for your business could give you the boost you need financially.

Choose to add one or all of the ideas listed above to your sleep consulting business. From writing eBooks, creating an online course, or starting a blog, there is no shortage of ideas on how a passive income could work for you and your business.

If you are interested in becoming a sleep consultant who makes more money than a corporate job can offer, come join our free Facebook group. This community is hosted to help give you even more information about what it takes to become a certified sleep consultant. Come with your questions and join others who are considering a sleep consulting career as well. 

Send a message to Jayne Havens, founder of CPSM.

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