Get an insider’s view on launching, growing, and scaling a sleep consulting business.
Featured Podcast Episode
I hired a copywriter to help rewrite my emails, and instead of gatekeeping that experience, I invited her onto the podcast.
Why? Because email marketing is one of the most underused tools I see in the sleep consulting space, and it’s also one of the most powerful when it’s done well.
In this episode, we talk about:
• Why email marketing matters even if your list is small
• Why sounding like yourself is more important than sounding polished
• How consistency builds trust, authority, and referrals over time
One of the things I loved most about this conversation is how much we focused on clarity and voice. You don’t need to sound like a marketer. You don’t need fancy funnels. You need to communicate clearly, and articulate your value.
If you’ve been sitting on an email list without actually putting it to use, or you’ve been overthinking what to say and when to say it, this episode will provide the jumpstart to get you going.
Featured Podcast Episode
I hired a copywriter to help rewrite my emails, and instead of gatekeeping that experience, I invited her onto the podcast.
Why? Because email marketing is one of the most underused tools I see in the sleep consulting space, and it’s also one of the most powerful when it’s done well.
In this episode, we talk about:
• Why email marketing matters even if your list is small
• Why sounding like yourself is more important than sounding polished
• How consistency builds trust, authority, and referrals over time
One of the things I loved most about this conversation is how much we focused on clarity and voice. You don’t need to sound like a marketer. You don’t need fancy funnels. You need to communicate clearly, and articulate your value.
If you’ve been sitting on an email list without actually putting it to use, or you’ve been overthinking what to say and when to say it, this episode will provide the jumpstart to get you going.
