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Interested in becoming a sleep consultant? 

Jayne Havens is a certified sleep consultant and the founder of Snooze Fest by Jayne Havens and Center for Pediatric Sleep Management. As a leader in the industry, Jayne advocates for healthy sleep hygiene for children of all ages. Jayne launched her comprehensive sleep consultant certification course so she could train and mentor others to work in this emerging industry.

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How to Start a Successful Sleep Consultant Business

Woman looking at papers on a desk with laptop open learning how to open a successful sleep consultant business

There are many opportunities in this world that offer you the chance to start your own business and make money on your own schedule. One of the best opportunities is learning to start a successful sleep consultant business. As your own boss, it’s easier to create the lifestyle that you want to live while also fulfilling your purpose.

The sleep consulting industry is a growing industry. Recently, sleep consultants are being positioned in a way that is getting more attention from expecting parents. This means the demand for sleep consultants is rising as more and more families experience the struggle with sleep deprivation in the early season of their child’s life.

If you are looking for the golden opportunity to finally be your own boss and work a schedule that offers flexibility, then a successful sleep consultant business is just for you. Learn step-by-step how you can become a certified sleep consultant with your own business in no time at all.

What is a Sleep Consultant Business?

A sleep consultant business is a business that focuses on helping families with sleep deprivation. On average, parents lose three hours of sleep per night during the first year of their baby’s life. This adds up quickly as the parents begin to function in survival mode instead of thriving.

With a successful sleep consultant business, you have the opportunity to help these parents establish healthier sleep patterns with their babies plus bring in an income you get to control. The most important part of making this business a success is listening to the parents’ needs and treating their baby as an individual who has individual needs.

How much money do sleep consultants make?

The national annual average salary of a sleep consultant is $65,952. This is considered a full-time income in many states. However, this doesn’t mean that you cannot make more than that. There are sleep consultants reporting annual salaries of $124,000. Your income will depend on your availability, experience, and how much you are charging for your services.

What qualifications do sleep consultants need?

Sleep consultants don’t need any specific requirements to become certified. Some skills that will be beneficial in a successful sleep consultant business include patience, the ability to listen with purpose, and the ability to communicate with families. It is a sleep consultant’s job to assess the situation and make reasonable recommendations based on that information.

How long does it take to become a sleep consultant?

The length of time it takes you to start a successful sleep consultant business will depend on you. The amount of time you have in a day to focus on certification will be decided by your own schedule and accountability. Some consultants become certified in just a few weeks while others take a few months. There is no time limit for certification.

How to Start a Successful Sleep Consultant Business

Get started with your own successful sleep consultant business by following the steps in this guide. The sooner you start, the faster you can become certified and start living a lifestyle that is more aligned with your values.

Create a Business Plan

No matter what kind of business you want to start, always create a business plan first. This gives you an idea of how much time and money you have to commit to this new business. Take into consideration how much time you have to commit each week to certification, marketing, and booking clients. This will help you have a better understanding of your return on investment (ROI).

A business plan also helps set the tone for business success. Being able to make goals and create a plan for how you are going to reach those goals gives you insight into your financial future.

Get Certified

Become certified through Center for Pediatric Sleep Management (CPSM). This course is the most comprehensive, affordable, and flexible sleep consultant certification course that is available. With CPSM, you not only get knowledge about sleep training education, but you also get assistance with actually creating the business from the ground up.

When you enroll in CPSM, you get access to a plethora of training and resources. You will also receive accountability through a private group. The best part about CPSM is that you get lifetime access to the course. This means you can go back and refresh yourself on any module. In addition, you get access to any updates that are made to the course in the future.

Finally, your certification from Center for Pediatric Sleep Management will show families that you are a knowledgeable expert who can help them safely get their baby to sleep better. That kind of assurance cannot be beaten.

Market Your Services

When you have completed your certification, it is time to market your services. There are a variety of ways that you can market yourself to create a successful sleep consultant business. Start with creating a business page online where you can describe the services you provide. You can also create a website for others to find you.

In addition, you can use social media to generate a following for your business. Stay consistent in promoting your business so that others can continue to find your business when they need your help.

Partner with Other Businesses

Create partnerships with other businesses in the baby and parenting industry. This will give you access to other audiences that you may not already be connected with. This is also a great opportunity to network so that you can refer to those businesses and they can refer to you.

Collect Testimonials

Get testimonials from clients that you serve to help promote your business. Ask them to post on your business page and showcase them on your website as well. When potential families see how much you helped other families, they will be more willing to hire you for their sleep challenges. Testimonials can speak volumes in creating a successful sleep consultant business.

Questions Other New Sleep Consultant Businesses Are Asking

The more you know about the business, the more successful you will be. Get insight from other new sleep consultant businesses below and the questions they are asking.

Is it worth it to start a sleep consultant business?

For the many successful sleep consultant businesses that are already out there, this business is worth it. The benefits you get from being a consultant far exceed expectations. However, you have to be willing to make this business work. That means showing up consistently and working it like an actual business. Becoming certified through CPSM is the first step in making this business worth it.

Can you make a full-time income from a sleep consultant business?

Yes, you can make a full-time income from a successful sleep consultant business. In fact, you can make even more than a full-time income with some money to actually save for your future. A career as a sleep consultant can give you everything you need to make more money than you imagined.

In addition to consulting other families, there are more ways sleep consultants bring in money to increase their income. The potential to earn is endless.

How can I get clients for my sleep consultant business?

Clients are found from a variety of sources. Mostly, they are gained through referrals and marketing strategies. Some of the best ways to market your business are through social media. There are many parenting pages on social media platforms that appeal to the audience with whom you are trying to connect. Use those platforms to get in front of those parents.

There are also ways to market your business in the baby gift registry industry. You have to be willing to think outside of the box and try new things in order to gain more clients for your business.

Start Your Successful Sleep Consultant Business Now

There is no time like the present to start your successful sleep consultant business. The industry is growing, parents are learning more about this service, and you can capitalize on all of it. Sleep consultants have a special way of making life with a baby easier. Don’t let this opportunity pass you by.

Start with creating your business plan, becoming certified through CPSM, and opening the doors to your sleep consultant business. Your time and dedication to starting this business now will pay off more in the future.If you are interested in becoming a sleep consultant who makes more money than a corporate job can offer, come join our free Facebook group. This community is hosted to help give you information about what it takes to become a certified sleep consultant. Learn even more about the day in the life of a sleep consultant. You can also get additional information from the experts who join live on our podcast.

Send a message to Jayne Havens, founder of CPSM.


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