Sometimes we are our own biggest roadblocks on this journey through entrepreneurship. We have big ideas, we dream up big plans, but then our own self-doubt and fear of failure creeps in and we hold ourselves back. willing to try
I was chatting with a prospective CPSM student who expressed that her only hesitation in enrolling in the program is the business piece. She has never started her own business and that feels scary and overwhelming. She knows she will be great at supporting families, and she is passionate about healthy sleep habits for children, but what if she fails? Well, you can’t succeed if you don’t even try! willing to try
On this podcast, I’ll be discussing the business side of sleep consulting. You’ll have an insider’s view on launching, growing, and even scaling a sleep consulting business. This is not a podcast about sleep training. This is a podcast about business building and entrepreneurship.
Jayne Havens: I think I’m going to keep it going with these short and sweet solo podcast episodes. I am always super nervous to do them because I don’t like to plan ahead. I don’t write out scripts for my podcast. And getting unto Zoom solos, staring at myself on the screen, talking to myself, it produces nerves and anxiety. But each time I do it, I get tons of messages from listeners letting me know that, “These are my favorites.” So I am going to keep it up and try my best to keep them coming for you, guys.
Today’s episode is happening entirely on the fly. I literally, just two seconds ago, was having a conversation with a prospective Center for Pediatric Sleep Management student, somebody who’s interested in enrolling in the program. She said something to me, and then my response to her triggered the idea for this podcast.
She said to me that her only hesitation in enrolling in the program is the business part of becoming a sleep consultant. That is new to her. It’s overwhelming and scary to her. You know what I said to her? I said that that’s everybody’s hesitation. Every single person that’s interested in becoming a sleep consultant, they’re interested because they love supporting families. They’re passionate about healthy sleep habits. They want to support moms and babies and toddlers, and they just love the idea of helping people. But the business side is what’s really scary for them. This thought, this feeling is not unique. Everybody has this.
And so what I said to her is that besides the fact that we address this head on inside of Center for Pediatric Sleep Management, we talk about this nonstop both in our Facebook group for students and grads. It’s directly addressed inside of the curriculum. What I explained to her is that the irony around her thoughts and her feelings is that people stay stuck, because they’re afraid of failure. Fear of failure is what gets in the way of you actually being successful. But how can you be successful if you don’t even try.
Everybody is so afraid to fail. But if you don’t try, you kind of are failing because you’re not doing what you so badly want to be doing. This, I think, is super relevant for entrepreneurs. But I also would love to relate it back to our clients and sleep training.
Because this is exactly what we tell our clients who are scared to implement healthy sleep habits for their children: that it feels so scary to try something new, and it feels so overwhelming. It feels anxiety producing and all of the things. For a lot of people, it keeps them from doing the thing. It keeps them from having the transformation. Just deciding that they’re ready to make a change, they’re ready to support their child through the process of establishing those healthy sleep habits, that’s the game changer. Then all of a sudden, they are positioning themselves to have success.
So I guess I love that I get to show this transformation in two different areas in my business. I get to support entrepreneurs through the process of taking a chance on themselves and starting something new, starting something scary and really getting the thing, getting it, figuring it out, finding that first client, growing the business, transforming into a confident, badass entrepreneur. I love that I also get to support families through the process of establishing healthy sleep habits.
When you say yes to yourself, that is the beginning of a whole new adventure. You never know where you’re going to land. But it’s exciting. It’s thrilling. The very first step on the journey to entrepreneurship or the journey of entrepreneurship, the very first step is literally just saying yes to yourself. That’s it. And if you can simply say yes to yourself, then every single step after that is just another step on the journey towards — who knows where you’re going? But it’s exciting. It’s thrilling. It’s awesome. And I hope you will decide to say yes to yourself very, very soon.
Outro: Thank you so much for listening to this episode of the Becoming a Sleep Consultant Podcast. If you enjoyed today’s episode, it would mean so much to me if you would rate, review, and subscribe. When you rate, review, and subscribe, this helps the podcast reach a greater audience. I am so grateful for your support.
If you would like to learn more about how you can become a certified sleep consultant, head over to my Facebook Group, Becoming a Sleep Consultant or to my website thecpsm.com. Thanks so much, and I hope you will tune in for the next episode. willing to try